{"id":11578,"date":"2025-10-28T09:52:17","date_gmt":"2025-10-28T06:52:17","guid":{"rendered":"https:\/\/sahfy.net\/news\/?p=11578"},"modified":"2025-10-28T09:52:17","modified_gmt":"2025-10-28T06:52:17","slug":"king-salman-international-airport-unveils-its-brand-identity-under-the-tagline-your-journey-your-destination","status":"publish","type":"post","link":"https:\/\/sahfy.net\/news\/?p=11578&lang=en","title":{"rendered":"King Salman International Airport Unveils Its Brand Identity  Under the tagline Your Journey ..Your Destination"},"content":{"rendered":"<p><span style=\"font-weight: 400\">King Salman International Airport Development Company \u2013 a PIF company \u2013 today officially unveiled the brand identity for King Salman International Airport (KSIA), This marks a key milestone in the journey to deliver one of the world\u2019s most advanced and ambitious aviation projects.<\/span><span style=\"font-weight: 400\">\u200b<\/span><\/p>\n<p><span style=\"font-weight: 400\">Launched under the tagline \u201cYour Journey ..Your Destination.\u201d the new brand reflects KSIA\u2019s commitment to transforming the experience through innovation, sustainability, and passenger\u2013first design. As the future gateway to Riyadh and a centerpiece of Saudi Arabia\u2019s Vision 2030.<\/span><span style=\"font-weight: 400\">\u200b<\/span><\/p>\n<p><span style=\"font-weight: 400\">On this occasion, Marco Mejia, Acting CEO of KSIADC, emphasized that the brand reveal marks a pivotal moment in the company\u2019s journey to build a next\u2013generation airport. The focus is on innovation, advanced digital infrastructure, and seamless integration with the city of Riyadh \u2013 positioning KSIA not just as a transit point, but as a unique destination in its own right.<\/span><span style=\"font-weight: 400\">\u200b<\/span><\/p>\n<p><span style=\"font-weight: 400\">The brand launch marks a new chapter in the airport journey, as development gains momentum and preparations advance for several key public-facing milestones. Rooted in four brand values \u2013 Humanly Driven, Effortlessly Simple, Timelessly Innovative, and Distinctively Local \u2013 the KSIA identity speaks to the project\u2019s ambition to redefine how airports serve travelers and communities.<\/span><\/p>\n<p><span style=\"font-weight: 400\">KSIA will span 57 km\u00b2, featuring six runways and nine passenger terminals, and is projected to accommodate over 100 million passengers and two million tons of cargo annually by 2030. Economically, the airport is expected to contribute around SR27 billion per year to Saudi Arabia\u2019s non-oil GDP. Its commercial zones and advanced logistics facilities will support regional growth and strengthen the Kingdom\u2019s position as a global hub for tourism, business,\u00a0and\u00a0investment.<\/span><span style=\"font-weight: 400\">\u200b<\/span><\/p>\n<p><span style=\"font-weight: 400\">As a wholly owned company of the Public Investment Fund (PIF), King Salman International Airport Development Company is leading the project\u2019s execution with a mandate to deliver international standards of excellence in design, technology, and environmental performance.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>King Salman International Airport Development Company \u2013 a PIF company \u2013 today officially unveiled the brand identity for King Salman International Airport (KSIA), This marks a key milestone in the journey to deliver one of the world\u2019s most advanced and ambitious aviation projects.\u200b Launched under the tagline \u201cYour Journey ..Your Destination.\u201d the new brand reflects [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11579,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[91,39,168,19,130,43,87,15,3714],"tags":[28388,28406,28398,28386,3208,24864,28390,23720,2290,4828,1000,22786,28384,6391,28402,22808,28400,28396,1254,1620,596,28404,220,22482,28410,28408,5138,9332,28394,10718,28392],"class_list":["post-11578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arab-countries-en","category-business-economy-en","category-country","category-events-en","category-featured-en","category-finance-investment-en","category-gcc-en","category-press-releases","category-saudi","tag-air-transport","tag-airport-design","tag-airport-development","tag-airports","tag-aviation","tag-aviation-industry","tag-brand-identity","tag-business-hub","tag-infrastructure","tag-innovation","tag-investment","tag-king-salman-international-airport","tag-ksia","tag-logistics","tag-marco-mejia","tag-mega-projects","tag-non-oil-gdp","tag-passenger-experience","tag-pif","tag-public-investment-fund","tag-riyadh","tag-riyadh-gateway","tag-saudi-arabia","tag-saudi-economy","tag-saudi-projects","tag-smart-airport","tag-sustainability","tag-tourism","tag-travel-experience","tag-vision-2030","tag-your-journey-your-destination"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.6.1 - 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